Blog marketing is any process that publicizes or advertises a website, business, brand or service via the medium of blogs. You can use blog marketing to sell any product on earth, from a house, to a car, to a computer to a software package, to a pen or paper, as long as you can earn a commission, blog marketing is the perfect way to make sales.
1. Be an Expert and Build Authority:
To achieve effectiveness in your blog marketing effort, you need to become an expert in a profitable niche. Automobile products require you to have deep knowledge about automobile. Your blog post is the sales man and a poor blog post will not make a reader stay long and much less purchase anything from you. Start by perfecting your knowledge about those profitable niches and turn blog marketing into a power house of money.
2. Write Relatively Long Blog Posts:
You need to write long blog posts. Small blog posts do not present the reader with much expertise, do not show you are a true expert, just another writer trying to sell them something. Longer blog posts possess more keyword count and keyword diversity. The ideal blog post is always at least four hundred keywords long and the perfect blog post at least one thousand keywords long. Those writers with free time should aim to keep the blog post as long as possible specially for expensive products. Trying to sell a computer and earning 20% of the revenue? You definitely need to write at least three thousand words, like a sales letter.
Keeping your reader interested in reading more about your expertise is another portent techniques for achieving effectiveness in your blog marketing activities. If the directory allows, place several related reading links and focus on the product, send the reader to a blog post that is similar to the blog post the reader just read. For example you can write about computer search and in another blog post internet search or computer desktop search. All topics must be either exact or very similar.
4. Aim Higher in Your Blog Marketing Effort:
Aim to keep your blog post views high all the time, this salesman is very important but only if the salesman is getting customers. Send your blog post to all directories, Facebook if you have interested friends, Twitter if your followers love article marketing and StumbleUpon and Digg and all other networks that allow articles to be added and indexed. The more the better, this is a key component to success!
One blog post has enough power to deliver endless traffic, as long as the article is cared about. To care about a blog post means to constantly increase its size, adding new information, make it fresh. There is no sense in writing a ton of low quality articles that no one reads or clicks.
5. Use Rich Keywords:
Finally, your blog marketing techniques must be developed by learning new keywords. Google is blind to anything but keywords and so are readers. Research deeply the right keywords, keep them fresh and use them all each one in a new blog post. Do not combine keywords to confuse search engines and readers.
Remember the final goal is to convert a reader into a customer and then into a loyal reader and finally a loyal customer.
Frankly, there are a ton of unsuccessful websites out there. Some built by unversity students, some home grown from a free or paid template, and some built by people who should know a whole lot better (including some of my earlier sites I must admit!)
1. You’ve seen them – websites that contain all flash and no content.
2. Websites that takes several minutes to load (even on fast broadband),
3. Websites that have confusing or missing navigation.
4. Websites that are nothing but a bunch of ads that try to send you off
elsewhere to find the answers that you were promised you’d find there.
5. Then there’s the sales letters websites that go on for 3 – 4 screen lengths with endless hype and dodgy testimonials!!
6. Websites that bombard you with pop-ups the second you arrive…
I could go on (believe me). Let’s just say there are a lot of sub-standard sites out there. If you’re looking for site for your business or even if you have one, you don’t want to be like them… do you?
You might say to me “But there are also many good sites out there, too”
True. But even they have it hard. They are competing against each other AND the dross – here’s the kicker – all for one of the 10 places in the search engines that matter – the page 1 listings.
Think about it: There are only TEN places and there might be hundreds of thousands of good websites or even millions of sites fighting for one of them.
So from this point of view, 99%+ of all sites could be classed an unsuccessful website. They never realize their true potential and seldom get beyond page 10 or 20.
What does that mean for your site (or soon to be, site)?
First thing is make sure it doesn’t fall into the disaster categories mentioned above. Next is make sure it really easy for the search engines to work out what your site is about, so you rank as well as you can. And finally make sure you have more than one traffic generating strategy in place and
don’t put all your eggs in the “first page on google” basket.
Remember from a business viewpoint a website is a marketing tool! Treat it like one and it will serve you well.
Who am I to Tell You What To Do, Anyway? Let me introduce myself.
My name is Imanuel Luminous Jannah, and I run a web design/development company called VIPWebDesigns. I am based in Anambra state Nigeria, and have been in IT for over 6 years and
a web designer for over 3.
I have built many very successful websites. I have also built some not so successful ones. Especially in my early days. But that was a long time ago.
The proof of this is I personally make a very good living from the business generated solely from my own website.
Through learning, trail and error and sometimes pure luck I have developed a very good idea of what works – and what doesn’t – when it comes to making a website successful.
Hopefully by sharing this with you I can help you avoid some of the mistakes I have made (but no longer do… ehem….)
Yes, I am a web designer and developer. Yes, I would love to build your website for you. But this post is not really about that. Instead I enjoy speaking to you as a business owner who wants to help you.
Contact me to build unlimited number of profitable websites for you at $250 or
Affiliate marketing is the term used to describe a revenue-sharing plan where an online automated marketing program lets Webmasters place an advertiser’s banner ads or buttons on their own Web site. Webmasters will receive a referral fee or commission from conversions when a customer has clicked the affiliate link and performs the desired action, such as make a purchase or opt-in for downloads or newsletters on the advertiser’s site. Advertisers invest in affiliate programs for lead generation, and, of course, sales.
Not all affiliate plans work in the same way or pay the same rates. Some enable you to place text or image hyperlinks to products or a Web site, others allow you to set up a shopping or store page that offers products related to the content of your Web site, and others require you to simply place general advertising banners or buttons.
The payouts for Webmasters also varies, but in the most common forms the affiliate is paid per click, each time a person clicks the ad (pay-per-click) or you may be paid a commission when a sale is made (pay-per-sale) or you might be paid by lead (pay-per-lead).
Affiliate Marketing is actually based on a very simple concept, it is about
helping people who market their products and services online sell them and in return, you earn a commission/percentage on each sale you help them make. Simple and straight!
No website of your own is required; you don’t have to come up with a product of your own as well, all you need do is choose a way to promote someone else’s product successfully and in return, you will get a reward for doing so.
In a nutshell, affiliate marketing is an arrangement between an online merchant and affiliate (you), in which the affiliate earns a commission for generating sales, leads and/or clicks for the merchant’s website. Also, when you send people to someone else’s website to sign up for something, maybe to fill out a form or survey, or download a software, you also get paid.
For example, many credit card companies will pay you between $5 and $20 in commission for each visitor that you send to their site who completes a credit card application, and up to $55 for those whose applications are approved.
Here’s another example. If you promote an Elite TR6633 Treadmill which sells for $6,495.00 as an affiliate of Mega Fitness, they will pay you a 10%
commission… which is $649.50!
Now imagine if you are able to make 10 sales in each month selling this Elite
TR6633 Treadmill alone, let’s do the maths, 10sales x 649.50=$6,495. If we should convert that amount to naira. That means you can easily earn
N1,039,200 in one month from just this product alone!
Mind you, you can have as many products as you like that you are promoting. That is nobody’s business. How much you will earn depends in part on the products you choose to sell, I’ll show you exactly how to find the best companies and products to promote.